Winckelmann? Who? It’s 300 years ago that Johann Winckelmann was born in Saxony. With his erotic view of antiquity, he changed the appearance of the world and continues to be style-forming even today. He is the founder of modern art history and archaeology. Freedom. Equality. Beauty – this was his key message. And it was listened to not only in revolutionary France. His most famous tweet: Noble simplicity, quiet grandeur.